Innovations

Technology and innovation management for enterprises

Companies that are successful in the long term transform challenges into opportunities and promote innovation to stand out from the competition. The challenges are many and varied: global markets with unstable supply chains, changing customer requirements, and a constant stream of new sustainability and IT security regulations. Modern innovation management enables companies to systematically exploit the potential of new technologies. The innovation process – from identifying new technologies and developing ideas to validating products and business models – lays the groundwork for the targeted development of exciting solutions.

Our innovation team can help you optimize your innovation processes or work on specific product and business innovations. Whether you need an ideas workshop, technology scouting, or collaboration with startups, we will find the right methods and approaches to help you make rapid progress and explore new avenues in an informed, creative, and unbiased way.

To succeed in today's competitive environment, companies must continuously monitor new technologies and trends to recognize innovation opportunities and make informed decisions. Our technology and trend scouting help you to react to changes in the market at an early stage. With the help of the latest tools and the expertise of our Fraunhofer FOKUS scientists, we identify and evaluate the most promising technologies for your business area in a targeted manner. Optimize your products or business models with new, secure, and provider-independent solutions to sustainably strengthen your competitiveness.

Our services

  • Definition of requirements and development of suitable search strategies
  • Systematic research and processing of key technologies and trends, e.g., through data-driven tech scouting
  • Development of customized technology potentials
  • Creation of roadmaps and specific recommendations for action

Your benefits

  • The rapid development of technology potential
  • Access to the latest tools and databases for technologies and trends
  • Transparent and solution-neutral evaluation by experts from Fraunhofer FOKUS
  • Practical roadmaps with recommendations for your strategic technology management

Companies must quickly identify and implement innovative solutions in an increasingly dynamic business world. Startup scouting offers a unique opportunity to discover fresh ideas and disruptive technologies that can enrich your own portfolio. Through targeted collaboration with startups, companies can increase their innovative strength, become more agile, and successfully position themselves in the competitive environment. Take the opportunity to optimize your innovation strategies and establish future-oriented collaborations with startups together with us as an independent partner with profound technological knowledge – get started today!

Our services

  • Definition of search strategies and problem statements for startup collaborations
  • Systematic research of innovation partners in our global network of startup hubs
  • Organization of matching events and management of cooperation projects with startups
  • Support and project management of cooperation projects

Your benefits

  • Finding startups for innovation partnerships
  • Access to verified databases of startups and their technologies, initiatives, and global startup hubs
  • Building knowledge and methods for working with startups
  • Increasing your innovative capacity, tapping into new technological solutions, and developing your products in a more agile way

Check-up for product ideas! It is of great importance to carefully evaluate new product ideas. This is how you ensure that you base concepts on a sound understanding of the market, competition, and customer needs. Use our systematic approach and our expertise in industries and markets to validate and optimize your product ideas and align your product development and investments strategically.

Our services

  • Research and analysis of target markets for new product ideas and evaluation of market entry opportunities
  • Identification of competitors and benchmarking of your product concepts
  • Definition of target customer profiles and analysis of current and future customer needs

Your benefits

  • Well-informed decisions based on the evaluated market potential of your product ideas
  • Detailed information about competitors and their market performance
  • Better understanding of customer segments and their future requirements
  • Identification of potential new markets for future business
  • Identification of potential new markets for future business