Day 1 - Tuesday, May 21, 2019


TUTORIAL 1 - 10:00 - 12:00

​HbbTV 2 -  Deep Dive and Hands-on

Trainer: Louay Bassbouss, Fraunhofer FOKUS

This tutorial provides an introduction to the HbbTV standard with its most relevant features introduced in HbbTV 2. Also, it presents related specifications and gives an overview on tools for validating and developing HbbTV applications.

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TUTORIAL 2 - 10:00 - 12:00

Deep Media - Media meets AI

Trainer: Christopher Krauß, Fraunhofer FOKUS

This tutorial presents different application areas for Artificial Intelligence in the modern connected world. In hands on sessions we will practically apply these concepts and show algorithms at work while we explain how they work. 

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TUTORIAL 3 - 10:00 - 12:00

Internet Delivered Media - Streaming Tech Update

Trainer: Stefan Pham, Fraunhofer FOKUS

As part of this tutorial, we will give an overview as well as best practices for playback and creation of adaptive bitrate (ABR) content. We will demonstrate the key technologies in multiple live demos and identify challenges and best practices when applying the technologies in production.

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12:00 - 13:30 - Lunch, NETWORKING, DEMOS & EXHIBITION

WORKSHOP 1 - 13:30 - 18:00

Ad Tech - Best Practice, Standards, Technologies

Chair: Robert Seeliger, Fraunhofer FOKUS, Germany

13:30 - 14:30
Session 1: Use Cases

Ad-replacement and addressable TV
Frode HernesVewd Software AS, SVP Product Management

Monetize Your Video Streaming
Leander Carell - nowtilus, Managing Director 

Ad Detection - Tech and Use Cases
Espen Erikstad - Norigin Media, COO

14:30 - 15:00 – Coffee Break, Demos & Exhibition

15:00 - 16:00
Session 2: DAI Tech

Dynamic content insertion
Valentijn Siebrands - M2A, Solutions Architect

Road to Server Guided Ad-Insertion: Hulu's DAI Evolution
Zachary Cava - Hulu, Playback Architect

The Future of SSAI on OTT devices
Phil Cluff - MUX, Streaming Specialist

16:00 - 16:30 – Coffee Break, Demos & Exhibition

16:30 - 18:00
Session 3: Ad Tech

Unlocking Programmatic Advertising with Dynamic Ad Insertion
David Uhlmann - Google, Senior Video Solutions Consultant

Server-side Ad insertion - challenges and best practice 
Alex Zhang -
AWS Elemental, Product Manager for MediaTailor

The Future is NOW: How SevenOne Media and FreeWheel are making live broadcast TV addressable
Marc Lauriac - Freewheel, Head of Customer Success, Europe
Johannes Thyssen - SevenOne Media, Project Manager Addressable TV

Addressable Broadcast TV
Sebastian BusseSpotX, Director Addressable TV International smartclip / SpotX

WORKSHOP 2 - 13:30 - 18:00

Deep Media - Opportunities and Challenges

Chair: Christopher Krauß, Fraunhofer FOKUS, Germany

13:30 - 14:30
Session 1: Deep Media Analytics / Deep Data

Sharing Views with an AI and why this is crucial 
Adolf Proidl - XroadMedia, CEO and Founder

AI to action video analytics for a better delivery, encoding and QoE
Diego García - epiclabs, Sales Manager

Rethinking audience measurement with HbbTV
Andrea DueragerServus TV, Project Manager TV Research

14:30 - 15:00 – Coffee Break, Demos & Exhibition

15:00 - 16:00
Session 2: Deep Personalization

Alexa Smart Home – How AI makes Connected Homes more intuitive
Tim Schäffer- Amazon, Senior Product Manager

How to choose an effective AI video analysis solution
Jun HeiderRealEyes Media, Chief Technology & Operating Officer (CTOO)

User-centered media for caregivers
Carsten Müssig - Springer Nature / Springer Pflege

16:00 - 16:30 – Coffee Break, Demos & Exhibition

16:30 - 18:00
Session 3: Deep Artificial Intelligence

Latest Encoding Techniques: Per-Title Encoding and AI-Based Encoding
Gerald Zankl - Bitmovin, Business Development Director

Machine Learning for the Web
Anssi Kostiainen - Intel Corporation, Web Standards Technical Lead

Current and future customer requirements for AI-based analysis of real-time video content
Ingo Hoffmann - artec technologies AG, Managing Director

WORKSHOP 3 - 13:30-18:00

Internet Delivered Media - Best Practice, Standards, Technologies

Chair: Stefan Pham, Fraunhofer FOKUS, Germany

13:30 - 14:30
Session 1: Novel Apps & Services

Leveraging SRT for ultra low latency broadcast workflows in the Cloud
Marc CymontkowskiHaivision, VP of Engineering

Bandwidth prediction in low-latency chunked streaming
Ali Begen - Comcast, Technical Consultant

Managing Low Latency Live Streaming Delivery Challenges and Use Cases
Oliver Lietz - nanocosmos, CEO 

14:30 - 15:00 – Coffee Break, Demos & Exhibition

15:00 - 16:00
Session 2: New Streaming Tech

Status of Dash.js
Jesús Oliva - epiclabs, Founder at Epic Labs. Video Algorithms

Technical considerations when deploying a Multi-CDN strategy
Bram Tullemans - EBU, Project Manager

Device-side delivery intelligence: rethinking the modern video CDN with peer-to-peer delivery and client-side load balancing
Axel Delmas - Streamroot, CTO

AV1, VVC and beyond. An update
Christian Feldmann - Bitmovin, Codec Engineer

16:00 - 16:30
– Coffee Break, Demos & Exhibition

16:30 - 18:00
Session 3: W3C M&E/ DASH-IF - Joint Topics of Interest

Low latency DASH in DASH.js
Will Law - Akamai, Chief Architect of Media Cloud Engineering

DASH Ad Insertion
Thomas Stockhammer - Qualcomm, Director Technical Standards

Web Platform APIs for Media Streaming
Chris Needham - BBC, Principal Software Engineer at BBC Research and Development

Events in DASH and CMAF

Iraj SodagarSenior Technical Consultant

W3C Media Timed Events and DataCue API
Chris Needham - BBC, Principal Software Engineer at BBC Research and Development


Media Web Night @ Panoramapunkt

This year our Media Web Night will take place at the event location Panoramapunkt. It is situated in about 100 meter height in the Kollhoff-Tower at Potsdamer Platz. Here you can experience the fastest elevator in Europe and enjoy a phenomenal 360° view of Berlin from the sun deck. 

Day 2 - Wednesday, May 22, 2019


9:15 - 10:00

Conference Opening & Keynote 

Opening by Conference Chairs: 
Stefan Arbanowski and Stephan Steglich


The Web Media Decade - Anticipating the Unexpected 
John C. SimmonsMicrosoft Corporation, Media Platform Architect

10:00 - 11:00 SESSION

Internet Delivered Video - Where are we now?

Best Practices for Deploying DASH and HLS at Scale

Will Law
Akamai, Chief Architect, Media Cloud Engineering

The Ultimate Challenge of Saving Money While Streaming High Quality Videos
Stefan Lederer - Bitmovin, CEO/Co-Founder

Resilient End-to-End Live Streaming Workflows
Nicolas Weil
- AWS Elemental, Senior Product Manager

ZDFmediathek - status & perspectives
Jochen Schmidt - ZDF, Leader of team „Neue Informations- und Mediensysteme“ 

  11:00 - 11:30 - Coffee Break, Networking, Demos & Exhibition

11:30 - 13:00 - PANEL

Online Video Standardization Panel

Chair: Paul Szucs - Sony, Senior Manager, Technology Standards

Iraj Sodagar, Senior Technical Consultant

Will Law - Akamai, Chief Architect, Media Cloud Engineering, President DASH-IF

Jon Piesing - TP Vision, Director Standardisation, Chair HbbTV Specification Group

Paul Szucs - Sony, Senior Manager, Technology Standards

Thomas Stockhammer - Qualcomm, Director Technical Standards

VR Industry Forum
Rob Koenen - Tiledmedia, Founder & CBO

Chris Needham - BBC, Principal Engineer 

13:00 - 14:30 - Lunch, Networking, Demos & Exhibition

14:30 - 15:30 SESSION

Media meets AI meets 5G meets media

Combining AI and 5G for new user experiences
Thomas Stockhammer - Qualcomm, Director Technical Standards

Next Generation Media Delivery by 5G
Maurice Uhlmann - Rohde & Schwarz, Product Manager for Broadcast Transmitters

5G Roadmap for Media
Dr. Per Fröjdh - Ericsson, Director of Media Standardization

Of Flying Cars and Empty Screens - Challenges for the Connected Vehicle
Sven Eckoldt - ACCESS Europe, Global Product Director

    15:30 - 16:00 - Coffee Break, Networking, Demos & Exhibition

16:00 - 17:00 SESSION


How to monetize heise online
Joerg Muehle - Heise Medien, VP Sales / Member of the Board

How to monetize OTT Live Streaming ... by understanding the cost drivers at scale
Stefan Lietsch - Zattoo, CTO & Product Officer

Reimagine the Commercial Break - A Google perspective on Addressable TV 
Oliver Friedrich - Google, Strategic Partner Lead Broadcast & Entertainment DACH

Business models on the Web: the medieval age of asymmetry
Antonio Pavolini - Telecom Italia, Business Analyst in Digital Media