Ralf Neudel graduated from RWTH Aachen in with a Dipl.-Ing. Degree in Electrical Engineering and Information Technology. In 2006, he joined IRT - the R&D centre of the public service broadcasters in Germany, Austria and Switzerland - working on numerous research projects in the field of broadcasting and media technology. Since 2014, he heads IRT’s Collaborative Research Unit, coordinating innovation and research projects with cooperation partners. He is a co-founder of the 5G Media Initiative bringing together key stakeholders to leverage the potential of 5G for the media sector by promoting joint research activities. He is also a founding member of the European MediaRoad initiative connecting creatives, technology companies and broadcasters to help foster innovation in the media domain.

Media companies are highly interested in experimenting with 5G as a means to distribute audio-visual content efficiently. A key challenge is to deliver a reliable high-quality service to the consumers' mobile devices even during peak times and popular live events. The talk will present results from different eMBMS trials including a showcase realised by the EBU and IRT during the European Championships in 2018 under the umbrella of the 5G-Xcast project. A possible path towards 5G Broadcasting will be sketched.